Monday 12 September 2011

Oh My God, They Killed the High Street…..YOU B******!

Thinking of different mediums to address issues with the future high street, I have decided that animation is a powerful tool which I should consider.

Animations such as The Simpsons, Family Guy and South Park, commentate regularly on topical, social and political issues.

Various academics have noted how animation contributes to the effectiveness, cultural currency, and longevity of many animated series. Reading “Taking South Park Seriously” Jeffrey Andrew Weinstock explains how animation is used. He explains how “viewers approach cartoons with suspended disbelief, and in the process absorb significant social commentary”. Animation allows serious and even controversial issues to be treated under the guise of being ‘just a cartoon’.

Below is an example of South Park addressing racial stereo types with a black character called ‘Token’. Click on picture for video


Creating a digital shop front that encorages interaction between the public and an animated character could encourage dialog that would be revealing and entertaining.


No comments:

Post a Comment